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01.03.2017 19:58

Books as an art form

On 21 and 22 February, another meeting was held as part of the project "A Large University for a Large City”, where Voronezh State University was, for the first time, represented by master’s degree students of the Department of Publishing together with their advisors – Head of the department, Zhanna Gracheva, and Professor Maria Popova. It was a kind of experiment, as initially within the framework of the project only professors, associate professors, and teachers gave public lectures in the “Amital” book supermarket.

This time the lectures were given by our students who talked about the specifics and stages of book publishing and distribution. They also told the audience how science can actually help readers to find a good book.

Ksenia Anosova in her presentation “How does advertising affect us?” talked about advertising, its most common types, and the ways it affects our behaviour, as well as about possible measures for limiting the undesired influence of this “source of information”.

Svetlana Vyaznikova made a presentation about art therapy “The way art cures us”, in which she talked about the evolution of this approach, and the types of art therapy including treatment based on fiction books. She also provided the audience with a list of books that can be useful for both professionals and amateurs who would like to get some tips on how to navigate through piles of various books on art therapy.

Elizaveta Kusainova made a presentation “Russian VS foreign fantasy” and told the audience about the difference between science fiction and fantasy. She also compared Russian fantasy books to foreign ones, and determined the current trends in terms of plots.

Yulia Strukova made a presentation about guide books, in which she told the audience about three types of guide books and showed examples of each type. Of great interest were some unusual guide books to our own city. Some of them were published not long ago, like a casual-style guide-map “Voronezh on your palm” by a Voronezh artist, Marina Demchenko.

Irina Tolstykh in her presentation “The art of selling art” talked about the methods of promoting art today. These methods are based on modern technologies such as mobile applications.

Of great interest was also a presentation “How to choose a book for children?” by Margarita Norenko, who demonstrated examples of bad books for children, explaining why they are not good choices.

The audience found the presentations very interesting and informative. They asked a lot of questions, and some of them, in particular an author of modern books of riddles for children, even made their own reports.

The experiment (lectures being given by VSU students) proved to be successful, and was welcomed by both the reporters and the audience. The project "A Large University for a Large City” is developing, we are testing new formats and approaches. The project is supervised by the Department of Pre-University Training and Enrolment of Students.

VSU Press Service  


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